All Articles

February 4, 2020

What Does Social Media Management Look Like for the Next Decade?

Nothing is concrete in forecasting without data-backed predictions. Modern commerce is moving to social...

January 30, 2020

Must-Have Social Media Management Tools for 2020

In 2019, social media saw 3.5 billion users worldwide. That’s roughly 46% of the...

January 26, 2020

The Two Main Types of Social Commerce

Social media hasn’t just changed business, it has forever altered the way we communicate....

January 22, 2020

How These 4 Companies Killed It at Weather-Based Marketing

It doesn’t matter if you sell food or personal care products, delivery or digital...

January 15, 2020

The Top Ways to Use Ephemeral Content

Now you see it, now you don’t. What is it about fleeting content that...

December 22, 2019

SMS Marketing and Link Shortening

SMS marketing is alive and well. It’s a highly effective form of modern marketing....

December 18, 2019

Link Shortening for Social Media Marketers

Social media marketing is a tough job, so it doesn’t need to be harder...

December 15, 2019

Branded Short Links and Your Swag

Yes, it’s a cool way to walk, but “swag” is also slang for the...

December 8, 2019

Healthcare Marketing and Vanity URLs

The role technology plays in the healthcare sector has grown exponentially. Marketing automation has...

December 4, 2019

Choosing the Right Keyword for Your Branded Short Link

Using a short link, but failing to brand it, is a missed opportunity for...

December 1, 2019

What is a Link Shortener and Do I Need One?

A URL, link, domain, whatever you want to call it makes for a tricky...

November 24, 2019

Redirecting Branded Domains

60% of consumers said they were more likely to visit a business on Facebook...

November 17, 2019

Vanity URLs and SEO: Like Peanut Butter and Jelly

When you are creating a website or landing page for your business, you must...

November 10, 2019

Developing Brand Awareness with Short Links

One of the key goals of social media marketing is creating brand awareness. Telling...

November 7, 2019

Key Insights for Using a Short Link – Part 3 – Short Links and Advertising

Once you’ve mastered creating, branding, and embedding your short links, it’s time to explore...