Analytics

September 20, 2019

Using Short Links in the Restaurant Industry

The restaurant industry is all about food and when you market right, the foodies...

September 4, 2019

Why Vanity URLs are Making a Comeback

You want to compete? It’s time for your business to get vain. More specifically,...

August 30, 2019

Short Links are Key for QR Codes

Today, it is estimated that more than 5 billion people in the world have...

August 15, 2019

Best Practices for Vanity URLs

A vanity URL is an incredibly useful tool. Employing one in your advertising campaign...

July 22, 2019

Short Links in a Newsletter

Times they are-a-changing. Modern marketing moves at the speed of light and what was...

July 13, 2019

Short Links and Mobile Marketing

Considering how much consumers are on-the-go, it should come as no surprise that mobile...

July 9, 2019

Using Short Links in the Music World

Releasing your music to the widest audience possible should leave no stone left unturned....

June 14, 2019

How an Influencer can Use a Short URL to Their Advantage

One of the most effective forms of digital marketing involves influencers. In fact, they...

May 20, 2019

Which Sources Augment Data-Driven Marketing and Advertising?

Using data to guide your digital marketing strategies is a smart idea but you...

May 13, 2019

Segmenting Your Audience Through Data

In modern marketing, consumers are eager to feel special. They respond quickly to personalized...

May 6, 2019

Why Data-Driven Creative is the Most Successful Form of Marketing

Innovation does not grow on creativity alone. Practical seeds can be planted through trusted...

April 29, 2019

4 Ways to Make Data Work for Your Brand

Most marketers know by now they need to collect data but that doesn’t mean...

April 22, 2019

How Marketing Attribution Establishes Value

As data collection expands, the need to understand exactly how it affects consumer behavior...

April 15, 2019

Data-Driven Creative Strategies and Tactics

The future of advertising is written by data. There is no way around it...

April 8, 2019

3 Things you Need to Know About Dynamic Creative Optimization (DCO)

There are two things that are critical in modern marketing. Reaching the right people...

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