All Articles

February 20, 2021

How To Moderate a Clubhouse Room

So you’ve joined the Clubhouse bandwagon, now what? Don’t worry; we’ve got you covered....

February 18, 2021

What Clubhouse App Can Teach Us About Social Networking

If you haven’t heard about the buzz surrounding the Clubhouse app, you’re about to....

February 15, 2021

How to Find Your Target Audience on Social Media

The better a business understands its target market, the easier it is to segment...

February 11, 2021

Different Types of Social Media in 2021 (Volume 3)

There are many types of websites that fall under the umbrella term “social media”...

February 9, 2021

Different Types of Social Media in 2021 (Volume 2)

Social media takes many different forms. Most people think it only involves social networks,...

February 7, 2021

Different Types of Social Media in 2021 (Volume 1)

When it comes to social media, the curve of popularity continues to grow exponentially....

February 4, 2021

What are UTM Codes and Why are They Important for Digital Marketing?

If you’re running any sort of campaign on social media for business, it’s important...

February 1, 2021

How to Setup a UTM Code and Closely Track Your Social Campaigns

For a long time, tracking your efforts on social media was a crapshoot or...

January 20, 2021

Tips for Using a Facebook Lookalike Audience – Volume 1

Once you’ve decided that you want to start social advertising on Facebook, you need...

January 15, 2021

Connecting With Your Target Audience

Locating your audience on social media is often the easy part. You can research...

January 8, 2021

How to Conduct a Competitive Analysis for Your Social Media Channels – Part 2

Understanding your competition is the first step to beating them. In part 1 we...

January 7, 2021

How to Conduct a Competitive Analysis for Your Social Media Channels – Part 1

Social media is a highly competitive space. In fact, 90% of brands are now...

January 5, 2021

How to Create an Effective Buyer Persona That Drives Sales – Part 2

Creating an effective buyer persona requires a lot of work to understand your audience...

January 2, 2021

How to Create an Effective Buyer Persona That Drives Sales – Part 1

Once you have a general understanding of what a buyer persona is and why...

December 20, 2020

What is a Buyer Persona and Can Your Business Use One?

As customer expectations continue to rise, it’s critical that you not only understand your...